Who is the author?
This newsletter is written by me, Alexander Estner. I'm from Munich, Germany 🇩🇪 Co-Founder, Start-Up Mentor, and Commercial Specialist (Sales/Marketing/Business Development) with 10+ years in digital Start-Ups (SaaS and marketplaces).
What I care about:
Brainstorming new business ideas 💡
Sustainability, healthy food, and barista coffee ☕.
Traveling, well-being, and all kinds of sports like skiing, beach volleyball, yoga, and fitness 🧘♂️
Books & podcasts about start-ups, leadership, personal development, & positive mindset 📚
I cover topics including:
Early-Stage specific Startup topics (e.g. How to find product-market fit; How to find the right first employees)
Sales topics (e.g. How to win your first 10 paying customers)
Marketing topics (e.g. 5 Growth Hacking examples based on Psychology)
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